На информационном ресурсе применяются рекомендательные технологии (информационные технологии предоставления информации на основе сбора, систематизации и анализа сведений, относящихся к предпочтениям пользователей сети "Интернет", находящихся на территории Российской Федерации)

World of Advertising

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KFC Reinvented the Fast Food Toy Meal in China

KFC's campaign, which started in late December and runs through Valentine's Day, blended hot marketing elements of the moment, including a mobile game, offline-to-online experience, shareable selfies, K-pop and a cute boy band. Views: Liz LeztirhI find it interesting to read about companies that
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KFC celebrates Cricket with presents

KFC is celebrating Australian’s ‘Home Cricket Ground’ this summer as part of its wider support for cricket in Australia.Following the launch of its ‘Home Cricket Ground’ (HCG) campaign, KFC has stayed true to its word and executed a range of ‘Surprise & Delights’ at random KFC Drive Through
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KFC Teaches a Six-Year-Old to Share in This Funny Holiday Ad

As we all know, kids are naturally self-centered and sharing is just something you have to learn. This gently humorous U.K. ad for KFC illustrates that beautifully as it shows a family's patient but increasingly exasperated attempts to get their six-year-old to share. Even as the holiday season
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For KFC's New Look in Britain, Less Colonel and More Chipotle

KFC (YUM) is ditching the red-white-and-plastic look in the U.K. Starting in 2015, British restaurants in the global fast-food chicken chain will roll out a new design that seems to owe less to the familiar colonel mascot and more to trendier-looking chains such as Chipotle Mexican
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Ad of the Day: KFC Turns to Two Boys for a Lovely Take on Sports Fandom

In recent years, BBH London has focused on family relationships and offbeat stories in its KFC ads, with the product almost as a side dish and strong storytelling as the main course. That trend continues in "Fans," a new 90-second spot in which we meet two young boys in Scotland who root for
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