This digital billboard pulled real-time data to synchronize the rise of an Egg McMuffin with the sun, a timely reminder of breakfast at McDonald’s. Views:AnonymousAs the winning entry in the 2014 Carte Blanche competition, this ad won McDonald's $50,000 of free media space to run on Astral Media's

Through February 14, McDonald’s will randomly select customers to Pay With Lovin’ and here is the new ad promoting the promo that will air during Super Bowl XLIX. With this spin on the "I'm lovin' it" idea, McDonald's is putting its money where its mouth is. Instead of cash, it asks random patrons

McDonald's are revamping their brand message, with this exploration of the signs outside of the restaurants. The message McDonald's wants you to take from all these signs is obvious, McDonald's is part of your community. They carry all sorts of messages, sometime rooting for the home team, some

New animated commercial called "Arch enemies" creates new vision of McDonald's. The creators focused on the word of the motto "Lovin'" and illustrated the campaign with famous characters-antagonists. In the video the Smurfs and their antagonist Gargamel, Batman and the Joker, a Chicago Bears fan

A McDonald's outlet in Australia just got a makeover, and it looks nothing like the Big Mac chain we know. The store has been stripped of almost all visible affiliation with the Golden Arches, aside from the word "McCafe" displayed in small print underneath the store name, which has been changed to