Sometimes companies want to freshen up their brand. But not all ideas are good. For example, the new logo of Airbnb exploded online community. And all because someone found it similar to women's genitalia. Views: Mark Prigg Airbnb has defended its controversial new logo, claiming it will become as

If you've ever wondered how logos get made, who makes them, and where the people making them draw their inspiration - here's a great little glimpse into that world.  Aaron Draplin, a freelance designer in Portland, Ore., accepted a logo design challenge from Lynda.com to create a mark for slab

Forget all those sites that randomly generate band names, stripper names and hobbit names. This one could make you rich, my friends. Brooklyn rich! The Hipster Business Name Generator creates a random combination of quirky nouns and drops them under a stylized X, with the requisite stylish dingbats

While the company may be past its glory days, the logo of Sony is still one of the most recognisable brand marks in the world today. Greg Prichard of Prichard Design & History Studio recently unearthed a fascinating ad in a 1981 issue of TIME magazine that shows the finalists of the “Sony

The neighborhoods of New York City each portray a distinct and unique character. This has occurred naturally whereas corporate branding requires a consistent and focused effort to distinguish a company. These logo mashups by NYC designer James Campbell Taylor present interesting visuals that