To celebrate Halloween last week, Pepsi Max decided to play a prank on some unsuspecting moviegoers. Using an augmented reality bathroom mirror equipped with face tracking technology, the brand gave the moviegoers a scare by giving their reflections a horror makeover. Staring into the mirror, one

Subliminal messaging has been part of advertising for a long time. And more often than not, that messaging is related to sex in some way. Here are five examples of innocent products that hid some risqué material in their ads. http://www.youtube.com/watch?v=gDUCOj2NaMo Source:

Network Ten is in talks with Fox about using The Simpsons in branded content advertising spots for clients. The potential deal would beef up its Generate division's offering in the branded content space, and allow advertisers to leverage the popular franchise. Ten is moving more towards branded

To help Canadian Tire introduce MAXIMUM, a new line of tools and accessories engineered for trades’ professionals, the retailer tasked Tribal Worldwide – Toronto with creating an awareness program that would heighten anticipation for the new products. Believing it’s more powerful to show versus

Petco had a whole Halloween contest around dressing up pets this month, but you don't have to be a pet brand to get in on that action. Droga5 did this cute ad for Chobani, featuring pooches in their Halloween costumes—while enjoying the treat that is Chobani yogurt. Check out the video below. Happy